Shrinkflation describes the phenomenon where manufacturers reduce the package size of household goods while keeping the price the same. This article examines the impact of this phenomenon on CPIH.
Publications
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The impact of Shrinkflation on CPIH, UK: January 2012 to June 2017
Shrinkflation is used to describe the business practice of changing product pack size, while keeping its price the same. This article examines the effect of this practice on inflation.