"Figure 6: Non-seasonally adjusted data highlight the increased spending in the run up to Christmas each year ","" "Volume sales, seasonally adjusted and non-seasonally adjusted, Great Britain, January 2013 to November 2020","" "","" "Notes","" "Unit","Index 2018 = 100" "","" "","Non-seasonally adjusted","Seasonally adjusted" "2013JAN","75.7","84.2" "2013FEB","77.8","85.4" "2013MAR","80.4","83.7" "2013 Apr","79.6","83.4" "2013 May","83","84.8" "2013JUN","84.2","85.4" "2013JUL","86","85.7" "2013AUG","82.3","85.1" "2013SEP","82.8","86.1" "2013OCT","84.8","85.3" "2013NOV","92.2","85.5" "2013DEC","108.4","85.5" "2014JAN","78.4","85.9" "2014FEB","79.9","86.3" "2014 Mar","82.8","87.7" "2014APR","85.7","87.6" "2014 May","85.8","87.7" "2014JUN","87","88.3" "2014JUL","88.2","88.4" "2014AUG","85.2","88.2" "2014SEP","84.5","87.6" "2014OCT","88.8","88.4" "2014 Nov","98.5","89.2" "2014DEC","112","90.5" "2015 Jan","82.9","89.6" "2015FEB","83.3","90.4" "2015MAR","87.1","90.9" "2015APR","87.6","91.5" "2015MAY","89.3","91.1" "2015 Jun","90.3","91.8" "2015JUL","91.5","91.7" "2015AUG","87.7","90.7" "2015SEP","89.4","92.9" "2015OCT","92","91.7" "2015 Nov","102.6","92.6" "2015DEC","114","92.8" "2016JAN","86.6","94.4" "2016FEB","86.4","94" "2016MAR","89.3","94" "2016APR","91.1","94.5" "2016MAY","94.1","96.1" "2016JUN","92.9","94.8" "2016 Jul","96.5","96.5" "2016AUG","93","96.2" "2016 Sep","92.8","96.7" "2016OCT","98.4","98.3" "2016 Nov","108.5","97.8" "2016DEC","120.9","96.5" "2017JAN","87","96.3" "2017FEB","88.6","97" "2017MAR","90.3","96.2" "2017APR","95.7","97.9" "2017MAY","95","96.9" "2017JUN","95.3","97.2" "2017 Jul","97.5","97.4" "2017 Aug","95","98.2" "2017SEP","94","98" "2017OCT","98.6","98.3" "2017NOV","110","99" "2017DEC","122.6","98.3" "2018JAN","88.2","98.1" "2018FEB","90","98.6" "2018MAR","92.9","97.3" "2018APR","94.2","98.5" "2018 May","98.6","100.6" "2018JUN","98","100.1" "2018JUL","101.3","100.9" "2018AUG","98","101.2" "2018 Sep","96.7","100.6" "2018OCT","100.6","100.3" "2018 Nov","113.4","102.2" "2018DEC","124.9","101.7" "2019JAN","91.5","102.5" "2019FEB","93.9","102.8" "2019 Mar","97.6","103.9" "2019APR","101","103.3" "2019MAY","100.8","102.8" "2019JUN","101.8","103.8" "2019JUL","105","104.5" "2019AUG","100.8","103.8" "2019SEP","99.6","103.3" "2019 Oct","103.7","103.4" "2019NOV","112.7","102.7" "2019DEC","128.4","102.2" "2020 Jan","93.5","103.2" "2020FEB","94.9","102.5" "2020MAR","92.5","97.3" "2020APR","77.4","79.6" "2020MAY","88.1","89.3" "2020JUN","99.9","101.7" "2020JUL","105.5","105.7" "2020AUG","103.3","106.7" "2020SEP","103.9","108" "2020OCT","110.2","109.4" "2020 Nov","119","105.2"